Company Shifts Focus from R&D to Increased Resourcing of ECG Software Sales and Customer Support
TORONTO, ONTARIO – CardioComm Solutions, Inc. (TSX VENTURE:EKG) (“CardioComm Solutions” or the “Company”), today announced operations and sales team changes intended to drive inside-sales through upgrading the Company’s medical software customers to the new Windows 7 compatible Global ECG Management System software (GEMS™ WIN) and the Company’s cloud-based GlobalCardio™ 12 Lead ECG solution. CardioComm Solutions’ release of GEMS™ WIN was in response to the recent termination of Microsoft support for Windows XP as of April 2014. The GEMS™ WIN software release allows for functional operation of GEMS™ on the Windows 7 Operating System.
“Since November of 2013 we have been working towards building out the Company’s Toronto employee base by progressively transitioning resources from our Victoria office. Order fulfilment, customer support, operations management, programing resources for the GEMS™ WIN, GlobalCardio™, HeartCheck™ device sales and SMART Monitoring ECG services are now run from Toronto,” said Mr. Simi Grosman, a member of the Board of Directors for CardioComm Solutions.
“Following completion of a six month strategy review of the U.S. ECG markets, we have initiated the first phase of GEMS™ WIN sales through the establishment of a dedicated inside sales team exclusively focused on our extensive global customer database of GEMS™ 3 users who are now undertaking Windows 7 systems conversions,” reported Etienne Grima, the Company’s CEO. “We recognize the contributions to this strategy’s implementation by Daniel Pawlik, former VP of Sales, a process that our Toronto-based inside sales team will continue to deploy.” Mr. Pawlik recently resigned from the CardioComm Solutions Board of Directors and his VP Sales position to transition into a new opportunity known to the Company.
CardioComm Solutions has also announced that Branislav Vasilijevic has recently joined the Company as Director of Software Engineering, replacing the Company’s Victoria-based CTO position. Dr. Vasilijevic has 20 years of experience designing and developing software solutions to address complex system requirements primarily in the field of Intra-Operative Neurophysiological Monitoring. With this new appointment, CardioComm Solutions further consolidates its software development resources in the Toronto head office while the Victoria location will remain as an important satellite resource. The Company will make further announcements related to the addition of senior staff as well as new ECG software sales channels focused on the Canadian, U.S. and international markets in the near future.
